This book covers user experience methods and tools in designing user‑friendly products and servicesby encompassing widely utilized successful methods, including elicitation, analysis and establishment of requirements, collaborative idea generation with design teams and intended users, prototype testing and evaluation of the user experience through empirical and non‑empirical means. This book Provides methods and tools tailored for each stage of the design process Discusses methods for the active involvement of users in the human‑centered design process Equips readers with an effective toolset for use throughout the design process, ensuring that what is created aligns with user needs and desires Covers a wide array of research and evaluation methods employed in HCI, from the initiation of the human‑centered development cycle to its culmination This book is a fascinating read for individuals interested in Human-Computer Interaction research and applications.